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When it comes to online retail, Magento, an e-commerce platform, stands out. This is because it is responsible for the biggest players in the digital market. In practice, it offers countless possibilities for all projects.
If your goal is to create or improve your virtual business, check out all our tips in this article! We will show you how it is possible to become a reference on the internet!
The current scenario of Brazilian e-commerce
Before listing the benefits of Magento, it is worth off page seo service mentioning that the digital world can be a great path to success for entrepreneurs .
To give you an idea, according to Ebit/Nilsen, Brazilian e-commerce grew 12% in sales in the first half of 2019 alone. The results of the last Black Friday are even more expressive: more than R$3.2 billion were invoiced.
Do you also want to achieve these excellent results? Then you need to invest in one of the largest e-commerce platforms!
The 7 Benefits of Magento
Magento, suitable for businesses of any size, can help you achieve recognition and success through the following advantages:
1. Practical and intuitive interface
To begin with, the platform has an easy and intuitive system. Therefore, to create or edit items in your online store, you don't necessarily need to be a programmer. Not to mention that practicality is synonymous with time optimization. Take advantage of the gap to think about other improvements, such as, for example, strategies for attracting customers on social media.
2. Open source
Being able to add more pages, products or even update information are great strategies for e-commerce. After all, it is essential to offer new products to customers. With the Magento platform, you can make changes to pages whenever you want. The company uses open source code with PHP and MySQL languages.
3. Unlimited configurations
In addition to making changes at any time, it is essential to be able to change absolutely all the elements. Do you agree? One of the biggest specialists in online retail also allows this. Have more freedom to insert texts, change the layout, change steps and shopping cart settings and much more.
4. System consistent with website optimization and sales conversion
It is impossible to talk about online sales without thinking about improving the user experience. But how can this be achieved? Since Magento is a flexible tool, it is possible to use both SEO (Search Engine Optimization) and CRO (Conversion Rate Optimization) recommendations.
An example of the first strategy is to place titles with keywords on pages. As for the second, we can mention creating A/B tests to understand which factors convert the most.
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