How much time is my target audience?

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Selection of suitable drills and bits. Step 2: Learn How Your Audience Consumes Content By examining your internal data or exploring industry trends, you need to determine how your target likes to consume content in order to reach them in the same way with the content on your e-commerce site. Some of the questions you need to answer include: What is the most popular social network for my target audience? Is there a specific type of content they prefer (e.g. videos, long-form content, white papers)? Does my target audience prefer to make purchases from their phone?

Willing to spend reviewing content? Our Last Review Traffic Analysis tool can help you understand your audience. We offer a breakdown of traffic by mobile and desktop device. We can also help you understand how people come to your site: through direct traffic, through a referral from another site, through Google Ads, a social media platform or organic search. amazon.fr traffic analysis Step 3: Research and Create Your Content To create an effective content strategy for e-commerce, you need to do some research in advance. For example, you can conduct an SEO competitive analysis by looking at competing domain rankings on search engines and the keyword gaps you have compared to them.




This will help you determine how to create content based on new search terms. You can compare up to five competing domains for a keyword opportunity analysis and discover keywords your site might not be ranking for. You'll also see how competitive the space is for the keywords you're missing, which will help you prioritize the most accessible ones in your new content. possibility of amazon.fr keywords You can use the Topic Research tool to find content ideas.